国外首饰市场现状分析及店铺趋势

1. Introduction 简介

Jewelry is an essential part of fashion and style, and the global jewelry market has been expanding over the past few years. According to a report by Allied Market Research, the global jewelry market size was valued at $278.5 billion in 2018 and is projected to reach $480.5 billion by 2026, with a compound annual growth rate of 6.5% from 2019 to 2026. This growth is attributed to increasing disposable income, changing consumer buying behavior, and growing fashion awareness among millennials.

首饰是时尚和风格的重要部分，全球首饰市场近年来一直在扩大。根据联合市场研究公司的一份报告，全球首饰市场规模在2018年达到2785亿美元，预计到2026年将达到4805亿美元，年复合增长率为6.5%。这种增长归因于可支配收入的增加、消费者购买行为的变化和千禧一代对时尚的日益增长的意识。

2. Current State of the Jewelry Market in Foreign Countries 国外首饰市场现状

2.1 High Growth Potential in Asia Pacific 亚太地区潜力巨大

The Asia Pacific region is expected to witness high growth potential in the jewelry market due to increasing disposable incomes and changing consumer preferences. Countries such as China, India, Japan, and South Korea are the major contributors to the growth of the jewelry market in this region. The rising popularity of online shopping in these countries has also boosted the sales of jewelry through e-commerce platforms.

由于可支配收入的增加和消费者偏好的变化，亚太地区的首饰市场预计会有巨大的增长潜力。、、和等是该地区首饰市场增长的主要贡献者。这些网购的普及也推动了首饰通过电子商务平台的销售。

2.2 Growing Preference for Branded Jewelry 品牌首饰的偏好不断增长

Consumers in foreign countries are increasingly preferring branded jewelry due to their quality and design aesthetics. Branded jewelry is considered to be a symbol of status and prestige, and consumers are willing to pay a premium price for them. Leading players in the jewelry market such as Tiffany